Grew an online business community

User acquisition for SMB Norge

Case Study

Client: SMB Norge (Norwegian Chamber of Commerce)

Our team crafted a comprehensive digital marketing strategy specifically designed for user acquisition for Remo, which generated a 40% increase in new user sign-ups and expanded their reach by 25% within their target demographic. This directly contributed to a significant boost in their market penetration goals.

Challenge

SMB Norge sought to modernise its digital presence and create an online business hub that would better serve its members — from startups to multinational corporations.

Their goal was twofold:

To increase awareness and membership engagement through a refreshed digital strategy.
To transform their website into a central hub for business resources, events, and networking opportunities, while showcasing Norway’s growing role in international trade and innovation.

Solution

Sprinters partnered with SMB Norge to develop and execute a comprehensive digital marketing transformation strategy — built to amplify visibility, engagement, and value for members.

Our approach included:

A website and UX audit to identify opportunities for improved navigation, content flow, and member experience.
A content strategy highlighting Norwegian innovation, business success stories, and international partnerships.
A targeted social media campaign across LinkedIn, X (formerly Twitter), and Facebook to grow awareness and drive traffic to the business hub.
SEO optimization and digital advertising to attract new members and increase event participation.
Implementation of email marketing automation to nurture leads and improve member communication.

Through storytelling, community-focused content, and consistent branding, we helped the SMB Norge strengthen its position as a modern, digitally connected organisation supporting Norwegian enterprise.

Impact

The results demonstrated the power of strategic digital transformation:

+75% increase in website traffic within four months of launch.
+40% growth in new business hub registrations and member sign-ups.
Significant engagement uplift on LinkedIn, with a 3x increase in post impressions and community interaction.
Enhanced visibility for Norwegian businesses through feature articles and collaborative campaigns.

SMB Norge’s digital hub has become a thriving ecosystem for business networking, knowledge sharing, and cross-border collaboration — helping connect Norwegian innovation with global opportunity.